Back In The Blogosphere, And What Happened

Over a month since I last posted! It's a disgrace, for which I offer my abject apologies. As an explanation, not an excuse, I'll mention that I've been dedicating most of my blogging time in recent weeks to my work at The Triple Bottom Line, the blog I write with Andy Savitz about sustainable business--how some companies are actually trying to do the right thing by the environment and society as well as by their stockholders. (You might find a few of our posts there interesting. If you're curious, check out this one, this one, and this one, for starters.)

I've also been rather swamped at my day job, including (to the shock of some of my family members) an intensive period of work with none other than Scott McClellan, the former Bush administration press secretary, who has written this book about his experiences in the White House.

Don't worry, I haven't gone over to the dark side. If anything, Scott has worked himself halfway over to our side. What Happened mainly deals with his sense of dismay as he gradually realized that an administration he thought was dedicated to openness, honesty, and civility was actually just as political, deceptive, and manipulative as "the bad guys" they campaigned against--if not more so.

I've been sworn to secrecy about the details by Scott's publishers, my friends at Public Affairs. To learn more, you'll have to wait until the official publication date, June 2nd. I'm curious about the reaction the book will receive, especially from conservative commentators and critics. (And I know Scott is also very curious, if not anxious; it requires some cojones to take a principled stand in opposition to your former friends and colleagues, especially in today's ultra-politicized Washington.)

I promise to do a better job of keeping in touch with you all in the days ahead.

Now Blogging the Triple Bottom Line

A year ago, Andy Savitz, a well-known expert on sustainable business, published a book on the subject that I helped him write. Titled The Triple Bottom Line, it explains how some of today's best-run companies are now managing with three performance standards in mind--an environmental bottom line and a social bottom line along with the traditional financial measures.

Now Andy and I are launching a new blog focused on current trends, events, and issues in the field of sustainable business. It's called The Triple Bottom Line blog, and you can check it out by clicking the link. We already have posts up about topics ranging from the Chinese food contamination scandal and the emerging Islamic concept of corporate social responsibility to the causes of today's record-high oil prices and Homer Simpson as the poster boy for the revival of the US nuclear power industry.

The blog is designed especially for business people who are trying to run their companies in responsible, sustainable fashion, but anyone interested in the environment, the rights of workers and consumers, and the impact of corporate policies on society might find it relevant as well. Take a look and let us know what you think.